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Realtor.com® | Lee Nelson
When Liz Levey-Pruyn began in the real estate industry, closing gifts were simple: a bottle of wine, a nice candle.
“But I try to always give something that will be meaningful and stick around, so every time the clients look at it, they remember our wonderful experience working together,” says Levey-Pruhn, team leader at Seacoast Dwellings Team at Aland Realty in Portsmouth, N.H.
[…] Here are some personal, unique gifts that Levey-Pruyn and four other brokerage leaders suggest giving to make it a lasting connection:
Charity donations: “For every closing, I make a donation to the local homeless shelter in our client’s name,” says Levey-Pruhn. “I feel it’s important to support those who can’t afford to purchase their own home,” she adds. She feels making a contribution to a charity is a win-win, especially for people who don’t desire more material possessions. “I had a client who was a breast cancer survivor—as I am—and I made a large donation to a Boston hospital that treated her.”
Iconic brands: L.L. Bean is one of Maine’s major companies, specializing in clothing and outdoor recreation equipment. For the past 20 years, Fletcher Smith-McNaboe, broker-owner of City + Harbor Real Estate in Rockland, has purchased a big tote bag with the ZIP code of the person’s new residence embroidered on it. “They love it. They’ll have that tote for life. It just gets better with age,” she says. She says she thinks the bag elicits a positive feeling for her clients.
Read the full article: Think Outside the Box for Closing Gifts
