Driving engagement and growth with thoughtful hashtag usage

Photo by Jan Baborák on Unsplash

Inman | Marian McPherson

#Hashtags #are #everywhere, #but #they’re #often #misused #and #overused — meaning agents and real estate professionals are missing out on the opportunity to grow their audience, increase engagement and drive traffic to listings or other offerings.

Liquidfish Director of Digital Marketing Zena Cherian and Colorado SEO Pros Founder and CEO Chris Rodgers sat down with Inman to explain the ins-and-outs of effectively using hashtags on Facebook, Instagram and Twitter. Here’s what they had to say[.]

Click here to read the piece: 6 tips for creating explosive social media engagement with hashtags