Inman | Bernice Ross
Tiffany McQuaid, president of McQuaid and Company, is one of the most innovative and prolific marketers in the real estate industry. Her new book, The Inth Degree, which was rated No. 6 on Inman’s must-reads for 2025, is packed with inspirational tips to help you differentiate yourself from the competition, build an effective brand, and overcome life’s toughest business and personal challenges.
I first met McQuaid speaking at the 2021 NAR NXT conference. Her session was packed with innovative marketing ideas that McQuaid had already put to work in her brokerage, McQuaid and Company. McQuaid subsequently shared a number of those strategies in an Inman article called “How to upgrade your marketing in 2022.” The tips in that article are just as important today as they were three years ago.
Read the full article: Real estate marketing for 2025: Get ready to go all in
