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The Playbook: Productive Conversations to Have with Clients in a Shifting Market

RISMedia | Jesse Williams

Kristine Milkovich, co-owner of the Milkovich Team with John L. Scott Real Estate, says that she “leads by example” to show her agents how to be a rock for clients in what might seem like turbulent times.

“We talk about the fear that this is causing in our clients, and it is our job to be there for them, to guide and support them to create a sense of safety. We don’t have all the answers. We don’t have a crystal ball, but we can help execute a plan, and I think that’s something that we really tap into in our team,” she describes. “The No. 1 thing is, when times are lean, I want agents to remember that you are a ‘well-paid problem-solver.’ Be really, really, really, really good at solving problems for people, and caring about them.”

Keep Reading: The Playbook: Productive Conversations to Have with Clients in a Shifting Market

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