Improve email open rates with these subject lines

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REALTOR Magazine | Adrian Fisher

From using emoji to taking a personalized approach, this article counts down the top six ways to write email subjects your clients will click on. 

The last thing clients want is another promotional email—unless the subject line is tantalizing enough to get them to open it. Since email marketing is one of the top technology tools that provide the highest quality leads, according to the National Association of REALTORS®’ Real Estate in a Digital Age 2018 Report, you want to use subject lines that capture prospective clients’ attention. An unopened email can lead to a missed opportunity.

It’s important to create engaging email subject lines to help them cut through the clutter and stand out in clients’ inboxes. Here are six tips agents can use to craft better email subject lines.

Find the story online here: Email Subject Lines Your Clients Will Click On