Industry News

Millennials vs. Boomers: Tailoring Multifamily Homes to Today’s Twin Targets

What do Millennials, the laidback digital natives dubbed “Generation Me” by social scientists, have in common with the driven, disciplined Baby Boomers who spawned them? Quite a bit when it comes to lifestyles. As Boomers downsize and Millennials finally enter the real estate market, both generations are gravitating towards the same type of housing: multifamily homes in vibrant urban areas.

Ironically, Boomers are opting out of large, high-maintenance homes at the same time their budget-conscious Millennial children are finally buying first residences. Both generations want smaller dwellings in culturally rich cities and suburbs, with restaurants, shopping, services, entertainment and public transportation nearby, notes realtor.com. Multifamily condos fill the bill for both groups.

Click here to continue reading.

Related posts

New Census Numbers Show Just How Crowded We’re Getting Here

jlspr

Driving Innovation in a Competitive Market

jlspr

15 phrases to use in luxury real estate listings

jlspr