This is a guest post from our partners at Old Republic Home Protection.
The best real estate professionals understand the importance of knowing the ins and outs of their neighborhood. Your clients appreciate your ability to provide honest, unbiased recommendations for local vendors (e.g., housekeepers, landscapers, interior decorators, etc.).
You have expert knowledge to share, and you know how to make connections—hey, it’s your job! Use that industry knowledge to cultivate a network of trusted vendors that you can confidently share with your clients.
Build and manage your vendor referral program
It probably goes without saying, but once you’ve got a list of service providers, make sure to vet each one before recommending them to your clients.
People buy from those they trust, and any vendor you recommend reflects back on you. Do your homework on your recommended service providers with the following steps:
1. Ask for references and follow up on each one
When calling references, stick to open-ended questions (e.g., ask them to describe their relationship with the vendor).
Keep reading: Do Your Homework: Vetting Your Vendors
