Direct mail marketing isn’t dead! Here’s how to do it right
Inman | Christy Murdock Edgar According to various expert sources, the long-anticipated end of direct mail marketing has been turned upside down by the pandemic. Held as a...
Author : jlspr
Open Houses: A Lead Generation Tool
Combine in-person open houses with a virtual live open house for a powerful marketing & lead gen strategy! Combining in-person with virtual Open House Ads...
Idaho, Oregon and Washington cities are included on economic vitality index
REALTOR Magazine Technology is driving new economies. A strengthening tech corridor helped Provo-Orem, Utah, top a new index on best economic performance among large cities...
Diversity, equity and inclusion: A multifaceted approach
John L. Scott Chairman & CEO J. Lennox Scott recently penned an article for Inman.com about diversity, equity and inclusion. See below for an excerpt...
John L. Scott’s Margo Wheeler is featured in RE Magazine
John L. Scott Tacoma University Place broker Margo Wheeler is featured on the cover of the winter issue of Washington REALTORS’ RE Magazine. The “Changemakers”...
Three luxury staging trends taking ‘center stage’ in 2021
RISMedia | Diane Hartley […]Of course, there are timeless aspects of staging… aspects like making repairs, depersonalizing the space, or giving the place a fresh...
Transparent pricing for dependable coverage
This is a guest post from our partners at Old Republic Home Protection. Your clients work hard for their money, and we help them protect...
Three pandemic-fueled housing trends to watch in 2021
REALTOR Magazine Since the pandemic began last spring, surveys by the National Association of REALTORS® of its members have consistently identified bidding wars, an uptick...
Need a better bio? 7 stellar examples to inspire you
This is the second of a two-part series on how to reverse-engineer agent bios. We posted the first article of this series on Partner Connection...
Boost: Today’s Ad, Tomorrow’s Listing
With new listings selling almost as soon as they enter the open market, you may be wondering, “Why do I need to launch a listing...