Tom Ferry: the main pitfalls that drive the huge failure rate among agents
By Tom Ferry, Tom Ferry International
Imagine if a deadly disease hit earth causing a mortality rate even remotely near the failure rate of real estate agents — people would live in complete, utter panic.
The failure rate in real estate is high — extremely high. Many people who were in your real estate class are unlikely to be in the business five years from now. While that sounds alarming, it’s your livelihood at stake, so you better pay attention.
Why do so many agents fail and quit the business?