Words Matter

Words MatterWords matter! In this video, Tom Ferry illuminates what’s actually happening when we are communicating with our database (the list of those that matter to us).

Take a few minutes to watch this video and you will learn:

  • How to communicate effectively.
  • Why positive assumptions matter in selling real estate.
  • Assumptive language that will get you more clients and more listings.

When we consider our database and communicating every day with those we care about, make sure that your words, tone, and body language match your intent.

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